A huge part of Amazon’s success is in its expert warehousing strategy that ensures that products reach their consumers anywhere in the world. Amazon logistics department has warehouses that are strategically placed near the big metros and inventory is spread amongst them to ensure that demand can be met.
Amazon uses a demand probability percentage to ensure that the right products are stored in their warehouse. They have warehouses across different parts of the city and even mini warehouses in smaller areas to ensure that orders can be delivered fast, irrespective of what is purchased.
All the warehouses are internally optimized and they have different storage areas. This allows the professionals to pick and pack the products immediately and move them towards delivery. Amazon logistics management has also tied up with third parties across different cities. It makes it possible to ensure that the products reach the right place at the right time.
They keep real time information about the movement of goods to ensure that there is no delay. Customers are constantly updated through SMS about the dispatch and delivery of the product. Amazon also offers delivery of perishable goods through Amazon Fresh Logistics Management. They have separate warehouses and storage area for the same. They deliver food and groceries within 24 hours across select cities.
They need to maintain the right temperature and environment to keep the food fresh and Amazon has successfully done it in the past. Amazon has managed to achieve high customer satisfaction, loyalty and trust with its efficient logistics department.
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